February Social Media Round-Up

Mar 4, 2022

February has come and gone already, and we’ve seen plenty of updates to our favourite social media platforms in this short month!

From Facebook Fads to Twitter Testing, our monthly round-up will ensure you’re not missing out on essential updates or falling behind the times with the latest social media trends.



On 22nd February, Facebook made some changes to their Jobs feature, essentially getting rid of it altogether for users outside of the US and Canada.

We’re not exactly heartbroken about the removal of Facebook Jobs, as it wasn’t the most successful of features anyway. So, here’s what you need to know…

  • Jobs on Facebook is shutting down outside the United States and Canada with the feature no longer available on the Facebook app, or browser.
  • Existing Facebook Groups with a ‘Jobs’ group type will be changed to the ‘General’ group type and the ‘Jobs’ group type will no longer be available.



We are super happy about this latest update from Instagram – you can now Like stories, without sending a message!

If you’re familiar with Instagram, and specifically Instagram Stories, you will likely know that previously, if you wanted to Like someone’s story, you could do so, but it would send them a direct message with a little heart.

Although this is a nice idea, realistically it can be a bit of an annoyance getting your inbox clogged up with ‘likes’ rather than messages.

With this latest update, you can now Like stories just as you would a normal post, without it clogging up the user’s inbox.

One thing that isn’t changing though, is that only the person/account who’s story it is, will see the number of people who have liked it.



In your notifications on Twitter, you may now see a little arrow, next to the ‘like’ and ‘retweet’ button, giving you the option to ‘downvote’ replies.

This new feature is not quite a dislike button, and the user you downvote will not be notified of this.

The purpose of downvoting is to let Twitter know the kind of replies you do (and don’t) want to see, to keep your feed relevant, filter out any unwanted replies & make your Twitter experience better.

This new feature is still in testing, so if you haven’t got the downvote arrow yet, we’re sure it’ll be heading your way soon!



Meta, the all-powerful owner of Facebook and Instagram, recently announced the launch of Facebook Reels across 150 countries.

Reels are The Big Thing on Instagram at the moment, and with apps like TikTok becoming increasingly popular, it’s clear that short-form video content is where it’s at. This being the case, we’re not surprised to see Facebook catching on.

Along with the roll-out of reels across Facebook, new editing features will be introduced such as remixes, drafts, 60 second reels, and video clipping.

Reels will also be popping up in new places on your Facebook feed such as in stories, in the Watch tab, and at the top of your feed, making these more easily accessible.



One of our favourite tools and probably the one we point clients towards the most is Linktr.ee, a handy app that allows you to create a really simple landing page with multiple links. This is especially handy for Instagram, where only one link can be added to your bio, making it otherwise difficult to send followers to different places.

This month, Linktr.ee announced some fancy features, giving you even more options for your links and allowing you to embed certain 3rd party website features.

These new features include…

  • Link headings, allowing you to split your links into sections with subheadings
  • Contact Details links, so visitors can quickly see your name, number, email, office hours and more. These links can also be locked with a code to control who can access this information.
  • Integrate Shopify with your Linktr.ee so visitors can shop your latest products within your Linktr.ee




We hope you enjoyed this month’s round-up and we can’t wait to see what March has in store! Be sure to keep an eye out for next month’s update to see what’s changed!

Don’t forget, you can also get our monthly updates straight through to your inbox when you subscribe to our newsletter here.

Is there something we’ve missed? We’d love to hear any other changes you’ve spotted in the last month, so be sure to share them with us on social media.